Safe and secure living through heaters We contribute to creating a healthy environment
President and Representative Director
We want to deliver warmth close to nature from the feet up.
Why are Japanese houses cold? It is because the air is only warm. Air does not conduct heat as well as the far-infrared rays of a flame, which deliver heat directly. Floor heating delivers heat directly with higher thermal conductivity than air. Through its warmth, we are helping to create Japanese homes that are healthy and full of smiles.
Many Japanese families still use oil heaters. However, if you look around the world, you will not find many cultures that use oil heaters. For example, in Europe, people have long used steam to heat the stone in their walls with far-infrared radiation. In Asia, fireplace heat is passed under the floor to realize underfloor heating, which has now evolved.
I thought that Japan's culture of tatami mats and its inability to ensure airtightness due to its humid climate had made it a backward country in terms of heating. I wanted to change this situation, and that is how I started my company.
Today, there are a variety of heating devices such as high-performance oil heaters, electric heaters, electric fan heaters, storage heaters, air conditioners, and floor heating systems. All of them have their advantages and disadvantages, and the heating equipment installed in each home is different. In many cases, home specialists are only able to convince clients of which heating system is best in terms of cost, and this often leads to the decision to install a new heating system. Underfloor heating is no exception. In general, underfloor heating tends to be avoided because of the high initial cost and the perceived high running costs. However, we have developed a product with twice the energy conversion efficiency of conventional ones, which reduces the initial cost and surprises industry insiders in terms of running costs.
We are proud to offer one-of-a-kind floor heating systems that are safe, secure, and reliable, thanks to our unique patents, S-JET certification, and testing conducted by Better Living. In addition, because we deliver our products to house manufacturers through our own distribution channels, we are able to reduce unnecessary costs and spend more time and money on product development. Gone are the days when floor heating was considered a luxury item.
The origin of heating is fire. Fire heats objects directly with far-infrared rays and also efficiently warms rooms by creating natural air convection. Far-infrared rays are ideal for directly warming the body. Underfloor heating is another method of directly warming the body from the feet up, similar to the "fire" principle. By studying the materials used for underfloor heating, far-infrared rays can be efficiently delivered from the feet up, providing warmth close to that of nature to your loved ones. Why do we care about warming people directly? It is because the efficiency of warming is higher than that of air heaters. A simple example is a hot spring. In a hot spring, the heat source transfers heat directly to the body, warming it immediately.
As we all know, warmth is a major factor in health. For example, temperature differences between rooms can impair blood circulation and cause various diseases, while temperature differences between upper and lower rooms can cause poor concentration and sensitivity to cold. Warmth is an essential element for maintaining good health, and the negative effects of temperature differences on people must be minimized. Underfloor heating is one way to achieve this.
While it is common for customers to contact us after the breakdown of most heating systems installed in their homes, we work with house manufacturers to contact customers when the system is nearing the end of its useful life to inquire about any defects. Although we are a manufacturer, we value the relationship with our customers. We want to contribute to the health and warmth of our customers by involving house builders as well. That is our idea.
|【Company Name】||Asia Star Inc.|
|【Location】||〒990-0063 2-3-14, Yamagaemachi, Yamagata City, Yamagata Prefecture|
|【capital stock】||10 million yen|
|【Business】||Manufacture and sale of floor heating systems
Manufacture and sale of snow-melting systems (roof and road heating)
|【Establishment】||December 14, 2006|
|【Client Banks】||Shonai Bank
|【Fukuoka Branch Office】||〒811-2316 702, Daini Center Bldg. 2-4-14 Chojabaru-Nishi, Kasuya-cho, Kasuya-gun, Fukuoka, Japan
|Dec. 2006||Established "Asia Star Corporation" in Tendo City, Yamagata Prefecture with capital of 3.5 million yen.|
|May 2007||Entered into an exclusive distributor agreement with DAEWOO ENG CO.,LTD. in Japan.|
|Sep. 2007||Became an agent of Sankei Kogyo Co.|
|Feb. 2008||Formed a business alliance with Shin Sakurai Electric Co.|
|Oct. 2008||Entered into a business agreement with Mitake Electronic Industry Co.|
|Nov. 2009||Increased capital to 5.1 million yen|
|May 2010||Enters into a sales consignment agreement with DAEWOO EMG CO.,LTD. for PTC floor heating systems.|
|Sep. 2010||Formed a business alliance with the Floor Heating Division of Sankei Kogyo Co.|
|Jul. 2011||Head office relocated to Takado, Yamagata City due to business expansion, and an exhibition showroom opened.|
|Oct. 2011||Increased capital to 10 million yen.|
|Jul. 2012||Enters into an agreement with HEAT TRACE LTD. of the U.K. to become the exclusive importer and distributor in Japan.|
|Sep. 2012||Construction permit obtained Yamagata prefectural governor permit No. 102057|
|May, 2013||Head office relocated to current location in Yamagata City, Yamagata Prefecture, due to business expansion.|
|Feb. 2015||OEM contract signed with Impression House Co.|
|Mar. 2016||SRO Co.,Ltd. signed a Japanese distributorship agreement with SRO Co.|
|Apr. 2020||OEM contract signed with SANSEI ELECTRIC CO.|
|Sep. 2020||OEM contract signed with MTK Co.|
|【Underfloor Heating Construction Achievements】|
|Yamagata City, Yamagata Prefecture||Hayabusa Nursery School
Construction of new Nichii Kids Yamagata Mikkamachi Nursery School
Art Child Care SED School Yamagata, Japan
Ms. Izumo Ophthalmology
Fuji Machine Office
Office of Renobase Inc.
New construction work at Mountain Cattle Store No. 2
|Sagae City, Yamagata Prefecture||New construction work at Yamanu Honten|
|Kaminoyama City, Yamagata Prefecture||Towa Yakushin Yamagata Conservation Center New Construction Works
Fuji Machine Office
|Tendo City, Yamagata Prefecture||Tsukushi Nursery School
Myself Nursery School
Tendo Office, Tohoku Denka Kogyo Co.
|Oe-cho, Yamagata||Lifeline Office|
|Higashine City, Yamagata Prefecture||Nitto Best Nursery School
Nitto Best Higashine Plant
|Murayama City, Yamagata Prefecture||Art Child Care Murayama Shoyo Nursery School New Construction|
|Obanazawa City, Yamagata Prefecture||Obanazawa Certified Children's Garden|
|Nanyo City, Yamagata Prefecture||Office of Sanko Co.|
|Aizuwakamatsu City, Fukushima Prefecture||Office of Device Home Co.|
|Niigata City, Niigata Prefecture||Sunflower Nursery School
Niigata Breast Clinic
Meike Aozora Ophthalmology Dept.
|Chuo-ku, Niigata City||Hayashi Architects & Engineers, Inc.|
|Gosen-shi, Niigata||Special Nursing Home for the Elderly Sashiyanagi|
|Sanjo City, Niigata Prefecture||Sanjo Hana Terrace|
|Himeji City, Hyogo||Dear Refco Himeji|
|whole country||50 hot yoga and fitness clubs|
|whole country||50 bedrock bath facilities|
|Yamagata Prefecture||Housebuilders 1,500|
|【Snow-melting construction results】|
|Yamagata City, Yamagata Prefecture||Zao Onsen Gas Co.
Ide Ophthalmology Department (Road)
Yamagata Branch (Road), Tohoku Power Generation Industry Co.
Daishin Corporation Office (Road)
Seibundo office (roof)
|Kaminoyama City, Yamagata Prefecture||Construction of tourist information and exchange facilities (roof)
Towa Hohoemi Nursery School (Road)
|Tendo City, Yamagata Prefecture||Construction of new Tsubasa no Mori Atago Nursery School (Road)
Construction of new DYNAM Yamagata Tendo store (Road)
Sato Women's Clinic (Road)
Kinoshita Equipment Co.
|Higashine City, Yamagata Prefecture||Daiichi Technos (Icicle prevention)|
|Sagae City, Yamagata Prefecture||Sagae Azalea House (roof)
Mutual Transport Co.
|Shinjo City, Yamagata Prefecture||Hotto Motto Shinjo store (roof)
Sunny Electronics Inc. (Roof)
Nissan Prius Yamagata Sales Kanazawa (roof)
Yamagata Nissan Motor Co.
Shinjo Chamber of Commerce and Industry Hall (Kasagi Heater)
|Kanayama-cho, Mogami-gun, Yamagata||Hoshikawa Construction's new company building (Icicle prevention)|
|Oguni-cho, Yamagata||Plant (roof) for Coors Tech Co.|
|Yonezawa City, Yamagata Prefecture||Workman Yonezawa store (roof)
Wagatsuma Apartments (roof)
|Oishida Town, Yamagata Prefecture||Oshikiri Apartment (Roof)|
|Obanazawa City, Yamagata Prefecture||Obanazawa Branch (roof), Yamagata Nissan Motor Co.|
|Nagaoka City, Niigata Prefecture||NMI Sawayakaen (roof)|
|Niigata prefecture (Hokuriku area)||Warino Children's Garden (roof)|
|Niigata Minamiuonuma City||Ishikawa Model House (roof)|
|Aomori City, Aomori Prefecture||Christ Church Meeting Place, Aomori Branch (Road)|
|Hachinohe City, Aomori Prefecture||Christ Church Meeting Place, Hachinohe Branch (Road)|
|Akita prefecture (Tohoku area)||YGF Inc. factory (Icicle prevention)|
|Akita City, Akita Prefecture||Mr. Lawson (Road)|
|Tokyo Metropolitan area||FC Akasaka Building (roof)|
|Aizuwakamatsu City, Fukushima Prefecture||Aizu Sangyo Factory (Plant)|